Growing from (almost) nothing is very simple, so in 2022 the recently presented Google Pixel 7 will have to endorse this positive data.
the US mobile market Looks like he’s going against the grain, because in a global scenario of massive contraction mobile deliveries, in the land of stars and stripes They reached a new all-time high in the first quarter of 2022.
Colleagues analyzed it. xda-developers according to the data published by the consultant’s experts Canalyswhich indicated that in a context of high inflation and with obvious problems in the supply chains, In the United States, 4% more mobiles were sold compared to the same period in 2021.
It is something remarkable, of course, very few countries have managed to keep the numbers green of the smartphone industry Besides the peculiarities of a North American market where Apple dominatesa brand that also only sells high-performance and high-priced cell phones.
Globally, it appears that the big beneficiaries of the drop in sales have been Samsung and Apple itself, although in the US the numbers are somewhat different, with Apple, Lenovo and Google celebrate, Samsung stays put and everyone in a very accentuated negative which we now analyze.
The mobile phone market is not shrinking in the United States, although in the North American country the protagonists are changing with the dominance of Apple, Lenovo growing at a record pace thanks to Motorola and Google is finally starting to compete with its Pixel phones.
Speaking of numbers, we can start with an apple which in the United States is owner and lady of the mobile market, also growing strongly at 19.9 million iPhones delivered, which gives it 51% market share with an annual growth of 19%. Undeniable…
The second step of the podium goes again to Samsungalthough South Koreans can’t uncork too much champagne because they only increased their sales by 1% up to 10.5 million units, overall losing 1% of the cake 27% sign fee market.
It is interesting to see how Lenovo continues to grow in the US thanks to Motorolaa local brand, also with very strong numbers: it grew 56% year-on-year after selling 4 million mobiles, and 10% of the cake is already eaten American.
China TCL is fourth but falls hardnothing less than 21% to keep 4% of Compare selling 1.4 million mobiles. All others except Google together lose a massive 64%selling between all 2.1 million mobiles and gathering 5% of the market, something very interesting if we take into account that we are dealing with classic companies like Sony or extremely successful like Xiaomi.
And why haven’t we talked about Google yet? Because Google is fastest growing in the US to climb the ladder ‘Top 5’ for the first time in many years, since the Nexus, selling 1.2 million Pixel smartphones to finally compete in the industry with 3% market share and huge growth of 380% nothing less.
After a long time, and after seeing a Google I/O 2022 with its main Keynote almost hardware-hogged, it looks like Mountain View has finally taken its devices more seriously.
It is true that growing from (almost) nothing was quite easybut this is the first time we see Google one hundred percent involved with its hardware division, almost monopolizing Google I/O and with a range of smartphones that already wants to offer solutions for everyonecut more prime in the mid-range, and that it is manufactured in larger series to allow for more global launches.
They say of Canalys that the key to this growth in the United States has been in the attractive offers of the main operators of the country, something that has accentuated the renewal of mobile phones to adopt 5G and that will surely drive up the coming months. In any case, for Apple the numbers celebrate in Cupertino having redeployed inventory to fill orders in its home market, with Samsung growing slowly, Lenovo growing faster and Google finally in competition.
It will be time to talk about it again at the end of the year, because it will be necessary to evaluate the movements after the iPhone 14, Pixel 7 and other families…!
Related Topics: google-pixel
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